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Article · Alliances

Building an alliance people want to belong to

The strongest reason to stay in an alliance is often the people, not the leaderboard.

Series Alliance Leadership Part 12 of 21

Published · 1 min read

Make joining feel like joining

Welcome newcomers, introduce them to regulars and help them understand the alliance routine. Do not leave them as anonymous names on a roster.

Create shared wins

Events, defence, learning and even glorious failures give people stories to tell. A group that laughs together is easier to keep together.

Recognise different contributions

Not everyone is your biggest hitter. Some organise, teach, show up reliably, calm disputes or make chat worth opening.

Make room for different goals

Some members chase MVP. Others enjoy progress, friendship or figuring out mechanics. A competitive alliance can support different motivations as long as expectations are clear.

Do not let ranks become social classes

R3 should be respected; R4 should serve. Everyone should feel comfortable asking questions and contributing ideas.